Week 7

The women surfers have always had a different focus, as shown by the Roxy Biarritz commercial and the Rip Curl advertisements. The competitions appear to be beauty contests rather than based on talent. With the media's portrayal of women surfers as only appearance rather than skill, stereotypes that women can't be as great of surfers are pushed to the forefront. When the focus of women's surfing is mainly on fashion and appearance it is obvious why women don't get paid as much as male surfers. They don't have the same value out in the water.